Case Study on Jaguar

Jaguar Case Study:

Jaguar is the British automobile company which is specialized on the production of the automobiles of luxury class, sport cars, etc. From 1989 to 2008 it belonged to the list of the premium trademarks, which was owned by Ford Motor Company. In 2008 Jaguar was sold to the Indian company Tata Motors. It is widely known that Jaguar is a reliable British car but it does not belong to the oldest marks, because the start of the company was given in 1922 by William Lyons and William Walmsley, who established the firm Swallow Sidecars which focused on the production of the motorcycle sidecars. The real success came to the company when it started manufacturing sport cars in 1931 and since that time the company has become well-known and attracted the richest customers. The name “Jaguar” appeared after World War 2 and remained till modern time.

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Jaguar is known for the production of the exclusive sport cars which combine high speed with the luxurious classic bodies. In the end of 1988 Jaguar created the model XJ220 which had been the fastest serial automobile in the world before the production of McLaren F1. Jaguar is also known for the manufacturing of the luxurious limousines and business class sedans which are supposed to be quite prestigious in the world. Ford Motor Company had serious financial problems in 2008 and decided to sell the trademark Jaguar to Tata Motors for $3.4 billion. Tata Motors received the rights for all the trademarks, plants in Great Britain and actives of the company and promised to continue developing Jaguar according to its old traditions and class.

Jaguar is a well-known company which manufactures sport cars and business class automobiles and the student has the chance to observe the issue on the company and prepare a case study on it. The aim of the case study is to focus on the slightest details of the issue and find out about the cause and effect of the chosen problem related with Jaguar. The student should study the factors which could provoke the decision of selling the company to Tata Motors and evaluate the consequences of this decision for the quality of the production and design of the automobiles.

Finally, one can suggest a wise decision concentrating the solution of the occurred problem and demonstrate his professional skills to the teacher.

The student can pay attention to the free example case study on Jaguar and learn about the correct manner of writing and the successful research approach towards the topic. It is plus to pay attention to a free sample case study on Jaguar in order to improve the quality of the assignment and the format of the written paper.

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