EBay Case Study:
EBay is the American multinational corporation which offers the services of online auctions (the primary activity), internet stores, shopping, money transfer, etc. The corporation manages the well-known web site ebay.com and its versions for different countries of the world and owns the company PayPal. EBay Corporation was founded in 1995 and has its headquarters in California in the city of San Jose. At first its founder created an online auction and made it a branch of his website. Vey soon the auction attracted many people and the idea was developed further. The main idea of eBay is to enable people sell and purchase any items: equipment, technologies, toys, furniture, vehicles, etc, but there is a special list of items which can not be sold through eBay. The corporation itself plays the role of an ordinary mediator between the seller and the customer organizing their buy. EBay does not take the active part in the shipping of the items, because the whole responsibility for this job lies on the seller. Continue reading